Strategic Management

Bachelor of Business Administration (BBA)

 Minor in Strategic Management
Duration: Completed within the 4-year BBA program
Total Credits: 21 (approximately 12 credits per semester)

You will gain the strategic insight and analytical expertise required to assess business opportunities, design effective operational and strategic plans, and implement initiatives that drive organizational growth preparing you to lead, adapt, and make a meaningful impact in the dynamic field of strategic management

Overview

At EIBI University, the Minor in Strategic Management equips students with the strategic insight, analytical skills, and practical knowledge needed to assess, plan, and drive organizational growth. The program integrates business strategy, organizational analysis, and decision-making frameworks to prepare future leaders who understand both operational performance and long-term strategic objectives.

Students learn to evaluate business models, analyze performance metrics, manage risks, and design strategies that foster innovation and sustainable growth. By completion, they will be prepared to make informed, strategic decisions and contribute to the success of startups, growing enterprises, and established organizations across industries.

Career Opportunities

Graduates with a Minor in Strategic Management can pursue careers in corporate strategy, management consulting, business development, organizational planning, and project leadership. Many also go on to lead strategic initiatives, support startups, manage growth-focused projects, or work with innovation hubs and business incubators that drive emerging ventures and organizational success.

Program Learning Outcomes

  • Gain a deep understanding of strategic management principles, organizational decision-making, and long-term business planning.

  • Apply analytical tools to evaluate business performance, growth potential, and operational effectiveness.

  • Design strategic plans that balance innovation, risk, and return for both emerging and established organizations.

  • Develop leadership and negotiation skills to manage teams, stakeholders, and collaborative initiatives.

  • Understand the ethical, regulatory, and governance frameworks that guide responsible and effective business practices.

Programme

🎓 Year 1: Foundations of Strategic Management

Year 1: Foundations of Strategic Management

Semester 1

Course TitleCourse CodeCredits
Introduction to Strategic ManagementSM1013
Organizational Analysis & DesignSM1023

Total Credits – Semester 1: 6

Semester 2

Course TitleCourse CodeCredits
Competitive Strategy & Industry AnalysisSM2013
Strategic Decision MakingSM2023

Total Credits – Semester 2: 6
Total Credits – Year 1: 12

Total Credits – Minor Program: 21

Year 2: Advanced Strategic Management & Capstone

Semester 1

Course TitleCourse CodeCredits
Corporate Strategy ImplementationSM3013
Strategic Leadership & Change ManagementSM3023

Total Credits – Semester 1: 6

Semester 2

Course TitleCourse CodeCredits
Strategic Management Capstone ProjectCAP4013

Total Credits – Semester 2: 3
Total Credits – Year 2: 9

Total Credits – Minor Program: 21

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Zernike Science Park, Zernikeplein 1,9747
AS Groningen, Netherlands

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