Innovation and Entrepreneurship

Bachelor of Business Administration (BBA) – Innovation and Entrepreneurship

Degree: Bachelor of Business Administration (BBA) – Innovation and Entrepreneurship
Major: Innovation and Venture Creation
Duration: 4 years (8 semesters)
Total Credits: 120 (approximately 33 credits per semester)

You’ll cultivate the creative mindset and strategic insight needed to identify opportunities, solve complex problems, and transform ideas into impactful ventures  preparing you to innovate, lead, and make a meaningful difference in any business environment you choose to pursue.

Overview

At EIBI University, the BBA in Innovation and Entrepreneurship empowers students to turn creative ideas into sustainable business ventures. You’ll gain the strategic mindset and analytical skills to identify opportunities, develop innovative solutions, and lead teams that drive growth and transformation in today’s fast-changing global economy.

Through a blend of theory and real-world application, you’ll explore how innovation shapes industries, challenges conventions, and creates lasting value  preparing you to become not just a business professional, but a visionary leader capable of shaping the future of work and enterprise.

Career Opportunities

Our graduates thrive in dynamic careers such as business development, startup management, innovation consulting, product strategy, venture capital, and corporate innovation leadership. Many go on to launch their own companies or social ventures, while others pursue advanced studies in entrepreneurship, business administration, or innovation management.

Program Learning Outcomes

  • Develop an entrepreneurial mindset to identify, evaluate, and execute new business opportunities in both established organizations and startups.

  • Apply strategic and creative tools to design innovative products, services, and business models that meet global market needs.

  • Demonstrate leadership and adaptability in managing uncertainty, fostering collaboration, and driving innovation within diverse teams.

  • Understand the ethical, financial, and societal implications of entrepreneurship, and apply responsible, sustainable business practices that create meaningful impact.

Programme

🎓 Year 1: Foundations of Business & Innovation

Year 1: Foundations of Innovation & Business

Semester 1

Course Title Course Code Credits
Introduction to Entrepreneurship ENT101 3
Principles of Business Management BUS102 3
Business Mathematics MTH103 3
Computer Applications in Business CIT104 3
Business Communication BUS105 3

Total Credits – Semester 1: 15

Semester 2

Course Title Course Code Credits
Principles of Economics ECO106 3
Creativity and Innovation Management ENT107 3
Introduction to Marketing MKT108 3
Business Ethics & Corporate Responsibility BUS109 3
Principles of Accounting ACC110 3

Total Credits – Semester 2: 15 Total Credits – Year 1: 30

Year 2: Entrepreneurial Development & Business Growth

Semester 1

Course Title Course Code Credits
Entrepreneurship Theory & PracticeENT2013
Managerial AccountingACC2023
Human Resource ManagementHRM2033
Business Law & Legal EnvironmentLAW2043
Design Thinking for InnovationENT2053
Total Credits – Semester 1: 15

Semester 2

Course Title Course Code Credits
Marketing for EntrepreneursMKT2063
Business FinanceFIN2073
Operations & Supply Chain ManagementOPM2083
Innovation Strategy & Business ModelsENT2093
Entrepreneurial LeadershipENT2103
Total Credits – Semester 2: 15 Total Credits – Year 2: 30

Year 3: Venture Management & Global Business

Semester 1

Course Title Course Code Credits
New Venture CreationENT3013
Entrepreneurial FinanceFIN3023
Research Methods in BusinessRES3033
Global Business EnvironmentINT3043
Digital Transformation in BusinessENT3053
Total Credits – Semester 1: 15

Semester 2

Course Title Course Code Credits
Small Business ManagementENT3063
Project ManagementMGT3073
Innovation Policy & EcosystemsENT3083
Negotiation & Conflict ResolutionBUS3093
Business Research ProjectRES3103
Total Credits – Semester 2: 15 Total Credits – Year 3: 30

Year 4: Strategic Innovation & Capstone Experience

Semester 1

Course Title Course Code Credits
Strategic Management MGT401 3
Venture Capital & Startup Finance FIN402 3
Sustainable Entrepreneurship ENT403 3
Entrepreneurial Growth Strategies ENT404 3
Elective: Social Innovation or Technology Ventures ELE405 3

Total Credits – Semester 1: 15

Semester 2

Course Title Course Code Credits
Business Incubation & Venture Lab ENT406 3
Corporate Innovation & Intrapreneurship ENT407 3
Entrepreneurship Capstone Project CAP408 6

Total Credits – Semester 2: 12 Total Credits – Year 4: 27

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Contact us

Zernike Science Park, Zernikeplein 1,9747
AS Groningen, Netherlands

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Once you’ve completed your application and connected with an admissions representative, you’re ready to create your schedule.

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