Emerging Technologies in Business
Master of Science (MSc) – Business Analytics
Degree: Master of Science (MSc) – Master of Science (MSc) – Business Analytics : Emerging Technologies in Business
Duration: 2 years (4 semesters)
Total Credits: 60 (approximately 60-66 credits per semester, depending on the program)
You will develop the analytical mindset and innovation-focused expertise needed to understand emerging technologies, evaluate their business impact, and implement tech-driven strategies that enhance organizational performance preparing you to lead, adapt, and drive meaningful transformation in the rapidly evolving world of technology-enabled business.
- 2 Years / Onsite
- September, February
Overview
The MSc in Business Analytics: Emerging Technologies in Business equips students with the analytical expertise, technological literacy, and strategic insight needed to harness next-generation digital tools for business transformation. This program explores AI, blockchain, automation, IoT, and other disruptive technologies, enabling students to identify innovation opportunities and evaluate their impact on business performance.
Students learn to analyze data generated by emerging technologies, design technology-driven solutions, manage digital transformation initiatives, and support strategic decision-making. By the end of the program, graduates will be prepared to help organizations adapt, innovate, and thrive in a rapidly evolving technological landscape.
Career Opportunities
Graduates can pursue careers in technology strategy, digital transformation, business analytics, innovation consulting, data-driven product development, and emerging tech integration. Many go on to work with startups, tech companies, innovation labs, or digital consulting firms, helping organizations adopt new technologies, optimize operations, and develop future-ready business models.
Program Learning Outcomes
Understand the principles and business implications of key emerging technologies such as AI, blockchain, automation, and IoT.
Apply analytical tools to evaluate technology-driven data and assess opportunities for digital innovation.
Design strategies that leverage emerging technologies to improve processes, enhance customer experience, and optimize business performance.
Lead or support digital transformation initiatives across different business functions.
Apply ethical, regulatory, and sustainability frameworks to responsible technology adoption and innovation.
Programme
🎓 Year 1: Foundations of Emerging Technologies in Business
Year 1: Foundations of Emerging Technologies in Business
Semester 1
| Course Title | Course Code | Credits |
|---|---|---|
| Introduction to Emerging Technologies | ETB101 | 3 |
| Digital Transformation & Strategy | ETB102 | 3 |
| Data Analytics & Visualization | ETB103 | 3 |
| Business Intelligence for Emerging Technologies | ETB104 | 3 |
| Programming for Emerging Technologies (Python & R) | ETB105 | 3 |
Total Credits – Semester 1: 15
Semester 2
| Course Title | Course Code | Credits |
|---|---|---|
| Artificial Intelligence & Machine Learning Applications | ETB201 | 3 |
| Blockchain & Distributed Ledger Technologies | ETB202 | 3 |
| IoT & Smart Systems for Business | ETB203 | 3 |
| Cybersecurity & Data Governance | ETB204 | 3 |
| Emerging Technology Applications in Industry | ETB205 | 3 |
Total Credits – Semester 2: 15
Total Credits – Year 1: 30
🎓 Year 2: Advanced Emerging Technologies & Capstone
Year 2: Advanced Emerging Technologies & Capstone
Semester 1
| Course Title | Course Code | Credits |
|---|---|---|
| Advanced AI & Machine Learning for Business | ETB301 | 3 |
| Blockchain in Enterprise Solutions | ETB302 | 3 |
| IoT & Automation for Digital Business | ETB303 | 3 |
| Emerging Technology Strategy & Innovation | ETB304 | 3 |
| Capstone Project: Emerging Technology Implementation | ETB305 | 3 |
Total Credits – Semester 1: 15
Semester 2
| Course Title | Course Code | Credits |
|---|---|---|
| Emerging Technology Consulting & Strategy | ETB401 | 3 |
| Enterprise Emerging Tech Systems Integration | ETB402 | 3 |
| Ethics, Security & Governance in Emerging Tech | ETB403 | 3 |
| Emerging Technology Case Studies | ETB404 | 3 |
| Capstone Project Completion & Presentation | ETB405 | 3 |
Total Credits – Semester 2: 15
Total Credits – Year 2: 30
Contact us
Zernike Science Park, Zernikeplein 1,9747
AS Groningen, Netherlands
How to Apply?
- You Apply
Tell us a little about yourself and we’ll help with the rest. Our convenient online application tool only takes 10 minutes to complete.
- We Connect
After you submit your application, an admissions representative will contact you and will help you to complete the process.
- You Get Ready
Once you’ve completed your application and connected with an admissions representative, you’re ready to create your schedule.