Digital Strategy & Transformation

MSc - Digital Transformation

Degree: MSc – Digital Transformation: Digital Strategy & Transformation 
Duration: 2 years (4 semesters)
Total Credits: 60 (approximately 60-66 credits per semester, depending on the program)

You will develop the strategic insight and entrepreneurial expertise needed to identify opportunities, design sustainable business models, and implement socially responsible strategies that drive impact and growth preparing you to lead, adapt, and make a meaningful difference in the evolving world of sustainable and social entrepreneurship.

Overview

The MSc in Digital Transformation: Digital Strategy & Transformation equips students with the strategic insight, technological expertise, and analytical skills required to lead organizations through digital change. The program integrates digital strategy, transformation frameworks, and innovation management, preparing students to understand both business operations and the opportunities created by emerging technologies.

Students learn to design and implement digital transformation initiatives, evaluate technology-driven opportunities, optimize business processes, and drive organizational growth. By the end of the program, graduates will be prepared to lead digital initiatives that create competitive advantage and sustainable value in a rapidly evolving digital landscape.

Career Opportunities

Graduates can pursue careers as digital transformation managers, digital strategy consultants, innovation managers, business process analysts, or technology implementation specialists. They may also work with startups, innovation labs, or corporate strategy teams to drive digital initiatives, optimize operations, and deliver value through technology-enabled business solutions.

Program Learning Outcomes

  • Develop a strong understanding of digital transformation principles, strategies, and frameworks.

  • Analyze business operations and identify opportunities for technology-driven improvements.

  • Design and implement digital initiatives that enhance organizational performance and competitiveness.

  • Lead cross-functional teams through change management and digital adoption processes.

  • Understand the ethical, regulatory, and governance considerations related to digital transformation.

Programme

🎓 Year 1: Foundations of Digital Transformation & Business Analytics

Year 1: Foundations of Digital Transformation & Business Analytics

Semester 1

Course TitleCourse CodeCredits
Introduction to Digital TransformationDTB1013
Fundamentals of Business AnalyticsDTB1023
Data Management & Digital PlatformsDTB1033
Business Intelligence ToolsDTB1043
Programming for Analytics (Python & SQL)DTB1053

Total Credits – Semester 1: 15

Semester 2

Course TitleCourse CodeCredits
Digital Transformation StrategyDTB2013
Advanced Business Analytics TechniquesDTB2023
AI & Machine Learning for Digital BusinessDTB2033
Digital Customer Analytics & InsightsDTB2043
Capstone Project: Analytics ImplementationDTB2053

Total Credits – Semester 2: 15
Total Credits – Year 1: 30

Year 2: Advanced Digital Transformation & Capstone

Semester 1

Course TitleCourse CodeCredits
Enterprise Digital Transformation SystemsDTB3013
Analytics Consulting & StrategyDTB3023
AI & Emerging Tech in Digital TransformationDTB3033
Ethics & Governance in Digital TransformationDTB3043
Capstone Project: Digital Transformation ImplementationDTB3053

Total Credits – Semester 1: 15

Semester 2

Course TitleCourse CodeCredits
Advanced Digital Transformation Case StudiesDTB4013
Enterprise Analytics & Digital Systems IntegrationDTB4023
Innovation & Emerging Technologies in BusinessDTB4033
Strategy Implementation & GovernanceDTB4043
Capstone Project Completion & PresentationDTB4053

Total Credits – Semester 2: 15
Total Credits – Year 2: 30

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Zernike Science Park, Zernikeplein 1,9747
AS Groningen, Netherlands

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