Business Analytics
Bachelor of Business Administration (BBA)
Minor in Business Analytics
Duration: Completed within the 4-year BBA program
Total Credits: 21 (approximately 12 credits per semester)
ChatGPT said:
You will build strong analytical abilities and a strategic perspective to interpret data, uncover insights, and create data-driven strategies that enhance business performance equipping you to lead, innovate, and make a measurable impact in the fast-evolving field of business analytics and digital strategy.
- 2 Years / Onsite
- Intakes: September, February
Overview
At EIBI University, the Minor in Business Analytics provides students with foundational skills in data analysis, strategic thinking, and evidence-based decision-making to support business growth and innovation. The program integrates business analytics, digital strategy, and performance evaluation, preparing students to understand both operational results and strategic opportunities.
Students learn to interpret business data, assess performance metrics, manage risks, and apply insights to drive innovation and informed decision-making. By completion, they will be equipped to make data-driven contributions to startups, scaling companies, and established organizations.
Career Opportunities
Graduates with a Minor in Business Analytics can pursue roles in data-driven consulting, business intelligence, corporate strategy, financial analysis, and entrepreneurial ventures. They are also prepared to support startups, manage analytics-focused projects, or work with innovation hubs and incubators that leverage data to drive emerging business growth.
Program Learning Outcomes
Gain a deep understanding of data-driven decision-making, business performance analysis, and strategic investment processes.
Apply analytical and evaluation tools to assess business viability, growth potential, and operational efficiency.
Develop strategic plans that balance innovation, risk, and return for both emerging and established ventures.
Build leadership and negotiation skills to manage stakeholders, teams, and financial or operational partnerships.
Learn the ethical and regulatory standards that guide responsible business analytics and data-informed decision-making.
Programme
🎓 Year 1: Foundations of Business Analytics
Year 1: Foundations of Business Analytics
Semester 1
| Course Title | Course Code | Credits |
|---|---|---|
| Introduction to Data Analytics | BA101 | 3 |
| Business Statistics | STA102 | 3 |
Total Credits – Semester 1: 6
Semester 2
| Course Title | Course Code | Credits |
|---|---|---|
| Data Visualization & Reporting | BA201 | 3 |
| Analytics for Decision Making | BA202 | 3 |
Total Credits – Semester 2: 6
Total Credits – Year 1: 12
🎓 Year 2: Advanced Business Analytics & Capstone
Year 2: Advanced Business Analytics & Capstone
Semester 1
| Course Title | Course Code | Credits |
|---|---|---|
| Predictive Analytics & Modeling | BA301 | 3 |
| Big Data Applications | BA302 | 3 |
Total Credits – Semester 1: 6
Semester 2
| Course Title | Course Code | Credits |
|---|---|---|
| Business Analytics Capstone Project | CAP401 | 3 |
Total Credits – Semester 2: 3
Total Credits – Year 2: 9
Total Credits – Minor Program: 21
Contact us
Zernike Science Park, Zernikeplein 1,9747
AS Groningen, Netherlands
How to Apply?
- You Apply
Tell us a little about yourself and we’ll help with the rest. Our convenient online application tool only takes 10 minutes to complete.
- We Connect
After you submit your application, an admissions representative will contact you and will help you to complete the process.
- You Get Ready
Once you’ve completed your application and connected with an admissions representative, you’re ready to create your schedule.